Introduction to the Petcare Industry

The Petcare Industry is continuing to experience secular growth both in scale and the revenue it generates on a per pet basis. The developing world is spending more on pets than ever before. The industry growth is driven by a growing population, higher rates of pet ownership among younger generations, and the trend of “pet humanisation” - the phenomena of considering pets and their dietary, medical, and other needs, as on par in importance with the human members of a family.

Learn about the Petcare Industry and why we believe our “best friends” provide compelling long-term investment opportunities by reading our summary report on the sector here.